Nikisha Bailey is a community-driven entrepreneur, entertainment executive, and philanthropist committed to impact and change. She is the owner and operator of Win Win Coffee, Philadelphia’s first Black woman-led coffee roaster and distributor and the first coffee brand backed by supply chain technology to create a more streamlined, transparent, and sustainable industry. In 2024, Win Win Coffee was named a Top Product by Technical.ly and listed as a Top 10 Startup to Watch by the Philadelphia Business Journal. The brand was also handpicked by Goldman Sachs as a featured vendor at its 10KSB National Summit, where over 5,000 attendees enjoyed Win Win’s African blend from Ethiopia. Brand partners include PayPal, FedEx, Black Girl Ventures, The University of Pennsylvania, Oatly, and more.
Before entering the coffee supply chain, Nikisha spent over a decade in the music industry, serving as VP/Head of A&R Admin at Atlantic Records and leading A&R, marketing, and label operations. She has been recognized as a Billboard R&B/Hip-Hop Power Player (2020, 2021, and 2022) and was named to Forbes’ Next 1000 list for her entrepreneurial work. Additionally, she is a Trustee for The Recording Academy’s New York Chapter, an Ambassador for the Black Music Collective (BMC), and a founding member of CHIEF, a private network for women executives. She also teaches as a Professor at Drexel University’s Westphal Media Arts and Design Program.
“Community is everything,” Nikisha affirms. “You are only as strong as the team with you. I always want to connect people and draw on the power in numbers.